About The Grand

Our History


From 1913 to 1969, John Choura Sr. owned and operated meat markets in Chicago, built a successful grocery market chain and developed a restaurant landmark with long lines and a short wait. The success of these properties led the Choura family to California in the late 60’s, where they emerged in Long Beach as one of Southern California’s first catering companies.

Their reputation of superior service continued through three generations by offering quality food and beverage products one guest at a time and catering events such as the first Long Beach Grand Prix.

In the late 90’s, the legacy of the iconic Elks Lodge was coming to an end and needed new vision and a restored relevancy for the community. In 1997, The Grand Long Beach Event Center was born through an overhaul of all the event spaces including the Grand Ballroom and both outdoor courtyards, while the facility received exterior repairs and interior upgrades and enhancements.

“Event space is just the beginning when planning and creating amazing events,” says Jim Choura, Chief Executive Officer of Choura Venue Services.

Today, The Grand Long Beach focuses on creating a family-oriented yet professional experience for its guests and continues its legacy of high service standards. With a talented and energetic staff of 65 full time event professionals, we are proud to produce over 1,000 truly unique events every year.


Choura Venue Services exclusively manages The Grand Long Beach and handles all aspects of event services:

  • On-Site Event Sales
  • Full-Service Catering & Staffing
  • Event Rentals including Lounge Furniture, Specialty Linen, China and Lighting
  • Audio Visual Equipment
  • Planning & Coordination

To further assist your wedding and special event planning, please refer to our list of  Preferred Vendors

Meet Our  Team

Meet Our Team

 Jim Choura


“Who you gonna call?”

Melanie Choura


“Happiness lies in the joy of achievement and the thrill of creative effort.”

Dan D’sa


“Love what you do, and you’ll never work a day in your life.”

Rachael Barcza

Director of Administration

“Be a pineapple. Stand tall, wear a crown and be sweet on the inside.”

Kimberly Yoshiyama

Office Manager

“Be the Reason Someone Smiles Today.”

Gilberto Vasquez

Director of Operations

“The only way to do great work is to love what you do!”

Elexis Wright

Assistant Director of Operations

“Cherish yesterday, dream tomorrow, live today.”

Jesus Gonzalez

Executive Chef

“Eating is a necessity, cooking is an art.”

Marissa Hofer

Event Manager

“Don’t wait for the perfect moment.  Take the moment and make it perfect.“

Elizabeth Noecker

Event Manager

“Make every day brighter and leave a little sparkle wherever you go.“

Kimberly Sanchez

Details Manager

“Shoot for the moon. Even if you miss, you’ll land among the stars.”

Lauren Dela Cruz

Details Manager

“Be bold or italic, never regular.”